FACTORS THAT INFLUENCE THE ENTERPRISES OF THE ARTISANS OF SAN ANTONIO DE IBARRA

Abstract

In present, entrepreneurship is a good alternative to face unemployment and to try to achieve economic stability. However there are inherent factors to each type of activity and its environment, which influence the development of them. That is why it is very important to identify the factors that influence the success of these activities. Methodologically a descriptive study was carried out under the qualitative –quantitative modality, through the analysis of data found in the literature, the criterion of entrepreneurs, he application of surveys, and neutrosophic AHP, which have allowed to establish a set of factors that influence the development to the artisan enterprises of San Antonio de Ibarra.